Safari Lodges & Classic Retreats were established in early 2021 as a consequence of Covid-19 and the realities observed by smaller property owners to enhance their presence within a competitive market.
With various property owners raising concerns around their vested interest, Brand development, and independence from Branded organizations to represent and market their product offerings. Discussions emanated around the establishment and requirement for an organisation whose objective would be to augment individual property brands and offerings, resulting in the need for a “House of Brands”
Safari Lodges & Classic Retreats was formed with these agreed objectives as the preferred representative company to carry out the Sales, Marketing, Contracting, and Central Reservations functions.
The collective properties, each having unique Premium offerings, give Safari Lodges & Classic Retreats the ability to cross-sell on one platform without valued guests and trade partners having to explore multiple sights to satisfy and exceed expectations.